I’ve worked as a freelance copywriter and brand strategist for the past ten years… though not a traditional one. My motives are different.
I’m in it for the joy of helping my clients discover their inspiration, fall more in love with it, and share what they love with the world. I believe every business or organization could work this way, but not every one wants to. That’s okay.
As I’ve done my client work in light of my faith, I’ve developed a strong passion about not selling idols to people. It’s bad for people, insulting to God, and ultimately ruinous for the person selling the idol. (God is faithful to destroy idols, and it seems to me that people who sell idols end up on the wrong side of the fight with a pretty devastating enemy.) I have a set of rules that help me keep away from some of the more common idol-selling pitfalls. Maybe I’ll post about them here.
If looking through a few samples of my client work makes you want to explore ideas with me, I’m always game for discussion and always up for the adventure of uncovering passion for the sake of inspiring the world. Hit me at pete@petegall.com.
